If you’re following HQ Raleigh’s recent moves, you know we are opening not one, but two, new properties this year. We’ve already opened up part of the space on the NC State Centennial Campus, and then this summer, we will also be opening space on the other side of town, in a renovated stripmall called Gateway Plaza.
Current HQ partners who work out of the downtown offices at the Warehouse and Capital Club locations but who live just north or east of town will enjoy the convenient location and ample parking. But we are also focusing on creating new partners that have not been our target audience in other locations. Think more “mom and pop” rather than global tech startup.
“We have some unique programming in the works for Gateway geared towards more “Main Street” minded businesses that support women and minorities,” Jason said. “This includes a food and beverage and retail accelerator program.”
At 2409 Crabtree Boulevard, right off Capital Boulevard in northeast Raleigh, HQ@Gateway will be the anchor tenant of the 80,000 square foot project. The property, which is in a traditionally African-American neighborhood, has already been seeing a lot of growth and change. HQ@Gateway will inhabit around 20,000 square feet of that 80,000 space, with flexible office space as well as classroom and event spaces.
“Gateway gives us additional space to support larger growth-oriented teams up to 60 people,” HQ Raleigh founder Jason Widen said.
Loden Properties, a development company that is managing the renovation, bought the property in 2016 and has been able to get it mostly filled already, with only about a quarter of spaces still available. Developers are seeking intentional partnerships with the businesses and residents of community around it, rather than replacing them with outside big businesses.
“This is not the location for national tenants, but it is an ideal location for local folks that want a presence that feels very urban and is close to downtown,” Henry Ward, a partner with Loden Properties, said as quoted in the News & Observer. “It is a very curated, hand-selected mix of folks we have long relationships with.”
The shopping center is on about seven acres of land adjacent to the Greyhound Station and the Food Bank of Central and Eastern NC. It had been home to a laundromat, thrift store, pawn shop and hair salon, making it a center of locally-owned and operated small businesses for the neighborhood.
Keeping with that history, the development is focusing on local retailers who would be attracted by lower rents than downtown and proximity to their customer based. These include already-committed tenants like:
▪ Union Special, a bakery, opening this summer, with bread from the baker behind all the restaurants of renowned local chef Ashley Christensen,
▪ Brew Coffee, a third location for the popular Raleigh coffee shop,
▪ Craft Habit, a DIY craft retailer,
▪ Mordecai Beverage Co., a Raleigh-based brewery,
▪ Little Makers Academy, a local childcare provider,
▪ Gateway Arts Project, an art studio with a gallery,
▪ Carmen’s Fashions, a retailer for formal wear catering to the Hispanic community,
▪ Azure Violins, a maker of handcrafted violins, and
▪ Gateway Restaurant, a restaurant that has been at the shopping center before renovations and plans on staying.
“It’s great to have alignment from developers and other non HQ tenants as we build a dynamic locally-minded, mission-driven community,” Jason said.
Look for more updates as construction finishes this summer!